Approved by AICTE, Govt. of India | Affiliated to BPUT, Rourkela
Approved by AICTE, Govt. of India | Affiliated to BPUT, Rourkela
Ms. Sai Smita Das, Assistant Professor in the BBA Department, brings 11 years of teaching experience across reputed institutions. A UGC-NET-qualified academic, she holds an MBA and an MA in Economics and is currently pursuing her Ph.D. With dual specialization in HR and Marketing, her expertise spans marketing management, economics, and business strategy. She actively engages in research, presents papers at conferences, and integrates technology and experiential learning into her teaching.
Employee Green Engagement: The Influence of HR Policies on Sustainable Consumer Perceptions in the Cosmetic Industry, Published in: European Economic Letters, Year: 2025 (Volume: 15, Issue 1, Pages: 482–494) ||| Employee green engagement: the influence of HR policies on sustainable consumer perceptions in the cosmetic industry,2025; European Economic Letters; vol15; issue 1, page 482-494. ||| A Comprehensive Study on navigating the innovation landscape for women entrepreneurs-Opportunities, Challenges, Empowerment with special reference to Cuttack city in Odisha:
Integrating IT Security in Business Operations – Two-Day National Seminar, IQAC Damits ||| Unveiling Business Prosperity: Odisha’s Ecosystem & Opportunities – 43rd Annual Conference, Orissa Commerce Association, RD Women’s University ||| Impact of Trade Unions on Industrial Relations in TRLK – Cauvery College for Women, Trichy ||| Innovation Landscape for Women – ICMESG’24, BIITM-ORSI Joint International Conference ||| Harnessing AI for Resource Management – Research Conclave 2024, Birla Global University ||| Presented a paper in a Two-Day National Seminar on “Integrating IT Security in Business Operations†organized by IQAC Damits. ||| Presented a paper titled “Unveiling Business Prosperity: A Comprehensive Study on Exploring Odisha’s Ecosystem and Opportunities†at 43rd Annual Conference of Orissa Commerce Association & National Seminar organised by Department of Commerce, Rama Devi Woman’s University, Bhubaneswar. ||| Presented a research paper on “Analysing the Impact of Trade Unions on Industrial Relations: The Role of Trade Unions in TRLK†organised by Cauvery College for Women (Autonomous) Trichy. ||| Presented a paper on “A Comprehensive Study on Navigating the Innovation Landscape for Women†at BIITM-ORSI Joint international Conference on Managerial Excellence & Sustainable Growth: IT & Operational Issues (ICMESG’24) held on 17th February 2024 at BIITM, Bhubaneswar, India. ||| Presented a paper on “Optimizing Resource Management: Harnessing Artificial Intelligence for Efficiency and Effectiveness Effectiveness†at Research Conclave 2024 held on 27th February 2024 at Birla Global University, Bhubaneswar, Odisha. ||| Presented a paper on “Surveying Social Sentiments: Exploring Machine Learning Techniques for Trend Analysis in Social Media†held on 17th March 2024 at Srusti Academy of Management, Bhubaneswar, Odisha. ||| Presented a paper on “A Study on Navigating Market Dynamics: Integrating Talent Management and Marketing Strategy for Organizational Agility in Information Technology (IT) and IT Enabled Services (ITES)Sector, Odisha at Department of PM& IR, Utkal University held on 21st September 2024. ||| Presented a paper on “Leveraging Digital Tools for Employee Engagement and well-being in Remote Working Teams at the International Conference on Advanced Research in the Digital Age (ICARD 2025) held at BIITM, Bhubaneswar on 22nd February 2025."
Qualified UGC-NET for Lectureship (2012) ||| Qualified NPTEL Trainer of Trainer – IIT Roorkee (76%) ||| Published in ABDC-listed Journal – European Economic Letters (2025) ||| Completed FDP on AI for Scopus Publications – Srusti, Feb 2025 ||| Consistent paper presentations in 7 national/international conferences in 2023–24 ||| Qualified NPTEL AI in Marketing, IIT Kharagpur with 67 %(Jan to Apr)12 weeks. ||| Qualified NPTEL Business Fundamentals for Entrepreneurship with 87 %(Jan to Apr)12 weeks. ||| Qualified NPTEL Trainer of Trainer, IIT Roorkee with 76% (July to Oct)12 Weeks ||| Qualified NPTEL E Business from IIT Kharagpur with 44% (July to Oct)12 weeks."
